Smaily

Smaily organizes email marketing around Campaigns, Automations, and Segments. Templates define content; A/B tests compare variants.

Data Model

• Campaigns — email campaigns; have status and stats.
• Automations — automated email sequences.
• Segments — contact segments for targeting.
• Templates — email templates.
• A/B Tests — campaign variants for testing.
• Users — account users.

Gotchas

• Segment before send: Campaigns target segments. Ensure segments exist and have contacts.